| For more than two years Super Vista Corp. (SVC) in
collaboration with leading cinema equipment designers, digital engineers and optical
experts, have worked to bring Super Dimension-70 (SDS-70) to reality. The
patented Event Motion Picture System, SDS-70 is now scheduling VIP screenings in the
company's 400-seat private theater.
revolutionary SDS-70 system presents to today's discerning movie going public a
theatrical "High Impact Movie Experience" utilizing advanced 70mm film base
digitally controlled technology. This breakthrough process dramatically intensifies the
cinema presentation while retaining the "film look" which is at the center of
the feature film experience. SVC believes this advanced large format 70mm film system will
lead to extended runs of SDS-70 feature films, enhancing the financial benefits to
producers, distributors and exhibitors.
The impending arrival of High Definition
Television (HDTV) in homes will necessitate major advancements to the movie going
experience because of the competition for the audience HDTV will create. Super
Dimension-70 movies are the answer. SVC makes this possible by delivering high
impact, immersively stunning images without costly large format projection
technology or theater construction.
SDS-70 can with minimal additional costs
begin to exhibit feature length movies in mainstream theaters. SDS-70 is best seen
on screens in excess of 50 feet, floor to ceiling, wall to wall and accompanied by
8-channel uncompressed digital sound. This configuration will provide audiences the
"E Ticket" of motion picture entertainment.
SDS-70 projects film at 48 frames per
second. This frame rate closely replicates the way we see real life. Each frame is
actually presented twice, resulting in an exhibition display of 96 images per second. For
films shown in this manner there is no projection flicker or other undesirable film
artifacts such as jump, weave, dirt and scratches.
SDS-70 system is a breakthrough proprietary
process for cinematic storytelling. It enhances the production values without interfering
with commonly used production tools and techniques. The intensification of the spectator's
visual Super Dimension-70 experience will bring substantially added revenues to the
box office. SVC's system is compatible with 24-frame 35mm film exhibition and all
ancillary markets, which optimizes its revenue potential.
The movie exhibition industry is highly
competitive and faces a declining audience due to the advent of sophisticated home
entertainment systems, the Internet and interactive television. A significant improvement
in the theatergoers' experience can only result in an increased market share of the
entertainment dollar. The exhibition industry is currently considering the deployment of
digital video projectors in an attempt to offer a new experience to the theatergoers
although the funding for the billions of dollars of digital equipment is not currently
available and many technical problems remain. Digital projectors while appearing to offer
pictures that are bright and steady in fact are only 25% of the native resolution of a
35mm release print and offer limited visual improvement for the film going public. SVC's
SDS-70 System is ten times the dynamic resolution of conventional 35mm film and
three times that of conventional 70mm film.